As a business owner, it’s an excellent venture to do business with a known company or brand.
It saves you the time of establishing yourself in the business sector.
However, if your prospects don’t know where to find you or what you have to offer entirely, they won’t buy from you.
Luckily, we have the perfect solution for your business to be known better beyond the value of your brand.
Here at Pearl Lemon Group, we offer digital marketing strategies that can help your franchise be a success.
If you want to know more about it, you can book a call with us.
When we say digital marketing, you probably have a vague idea of what it is all about.
You might be thinking that it’s about marketing your franchise on social networking sites or making YouTube videos online.
But let us tell you a bit more and indulge you with what it is all about.
Digital marketing is promoting your business or brand using electronic or digital devices. Marketing experts use digitalization to present your brand to your target market.
It usually refers to marketing strategies that you may see on desktops, smartphones, tablets, and many more devices that have screens and the internet.
It also takes on many variations such as video, display advertisements, search engine placement, paid social ads, and social media stunts.
Unlike traditional marketing, which involves magazines, billboards, and paper mail, digital marketing capitalizes on new emerging channels and technology.
If you use this strategy to market your franchise, you will be engaging with many potential online customers.
In a nutshell, if a marketing stunt uses digital communication, we can call it digital marketing.
So if you want to spread more news about your newly opened franchise, then digital marketing can help you reach over 4.66 billion people worldwide.
Here are some of the top-notch and award-winning strategies that we can customize for you:
Nowadays, people would often go on Google, Yahoo, Bing, or any other search engine to look for what they need. When that happens, you want to be present if they do a search related to your brand or business. Be the first thing they see when they do searches related to you. Here at Pearl Lemon Group, we have search engine optimization services to make your website or webpage appear on top of the organic searches.
What you write on your website is essential. These contents take a lot of time and require consistency and uniqueness to pique your audience's interest. You need to plan or strategize how content would appear on your website to improve your competitive edge among other businesses. Our team will use research & data to study topics or ideas that they can use to create strategies or campaigns that will assist your business in reaching its full potential.
Advertising digitally can hype up your brand or business in this day and age. Pearl Lemon Group advises you to venture into this service because it's one method that can guarantee your audience. We can manage your PPC, online ads, social media ads, YouTube ads, etc. Let us know how you want to be perceived across the internet, and we'll make it happen for you.
Social media is for connecting with people-- especially people around you. Growing your social media reach and getting more followers will need consistent and eye-catching posts that customers would like to interact with. Our consultants can do the tasks of posting and managing your social media accounts while keeping tabs on possible leads and online conversations. Because they are specialists, they know precisely the top trends that consumers need and want all over the digital landscape.
What's good food without good plating? Just good food that won't give excitement and appetite. Like food, content should be presented attractively– that's why web designs are essential. It serves as a plate and a way to pose your brand among web page visitors. An expert digital strategy by web design agencies is more concise and spot-on as they execute and plan a specific project. They will make nothing into something that can align with your brand. For businesses that have existing sites, digital consultants will help you rebuild or redesign your website to fit into the internet criteria nowadays.
Our digital marketing professionals will assist you in evaluating your creative assets, selecting the most appropriate technology solutions for your business, and developing short and long-term marketing plans. Such assistance might include assisting with inbound or outbound marketing initiatives, recommending various tools and services for automation, assisting with PR, marketing, networking activities, etc.
The brand is just the first step to having a steady revenue stream when you operate a business.
You will always need to work on your marketing efforts because this is how you will engage with your customers.
So if you’re now convinced that you need digital marketing for your franchise, then it’s time you book a call with us.
Pearl Lemon Group understands that every business is unique, and general strategies won’t work. A business must have a tailor-fit solution because it will reflect highly on the business. So to answer your question, yes, we customize the solutions you have chosen, and we make sure that you know about the plan every step of the way.
We’re not so sure about others, but with Pearl Lemon Group, we offer:
We have unlimited time to present you with our services. All you need to do is tell us whether you want to hear it or not.
People are naturally drawn to any amusing and valuable information since it is human nature to be curious. If you want to do marketing information, blogging is the most popular means online. Any business can use blogging, including franchises. So, in short, yes, you will need a blog.
The strategy you take on always depends on your goal as a business. However, we would also like to inform you that using both strategies together is the best option you have. SEO can cover your long-term strategy, and SEM can focus on your short-term returns.
Pearl Lemon Group understands that a general service can’t entirely give a business the benefits of digital marketing. That’s why we customize every service that you choose for your business. We understand diversity and individuality no matter which industry you come from, so you won’t have to worry about being the same as others. Our pricing also varies depending on your customized strategy. To learn more about it, book a call with us.