User acquisition and ASO for mobile products. 4 engagements from across Pearl Lemon Group.
Pearl Lemon partnered with a client to promote their new mobile game app, which was based on the popular board game Carrom and targeted primarily at the Indian market. Through a comprehensive digital marketing strategy, Pearl Lemon helped the app achieve significant download numbers in a short timeframe.
65K Downloads
Read the case studyPearl Lemon helped King of Carrom, a multiplayer mobile board-game app, achieve explosive user growth. Using Facebook Ads and viral mechanics, they generated over 65,000 downloads in just 2.5 months from a tiny £1,500 budget, surpassing 190,000+ total installs subsequently.
65,000+ Downloads
Read the case studyPearl Lemon supported the launch of the Tube Map interactive London Tube mapping app, generating 2,300+ downloads using warm outreach, micro-budget ads, and lean launch tactics on under £50 spend. This achievement occurred despite internal technical limitations and a virtually non-existent marketing budget, proving early traction can be achieved before a product is fully polished.
2,300+ Total Downloads
Read the case studyPearl Lemon partnered with Eat Club, a fast-growing London restaurant discount app, to accelerate app downloads, increase user activity, and boost brand visibility. This was achieved by blending offline flyer distribution with digital tracking and email outreach.
10,000 Flyers distributed per week
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Written and reviewed by
Deepak Shukla — Founder, Pearl Lemon Group
Deepak Shukla founded Pearl Lemon Group and its family of niche growth companies. He works hands-on with clients across SEO, paid media and outbound.
