Pearl Lemon Group logo
Proof of work

Pearl Lemon Group case studies

112 client engagements across the group, each with the work we did and the results it produced.

Dubai Audio: PPC Strategy Drives Growth for Dubai Audio Retailer

Pearl Lemon successfully revitalized Dubai Audio’s PPC campaigns, achieving significant improvements in conversion volume and value within the first 60 days. This was done by employing robust testing, dynamic bidding strategies, and continuous optimization to increase overall sales.

23% Conversion Value increase

Read the case study

Wolf Auto Parts: Magento E-Commerce

This case study outlines how Pearl Lemon helped Wolf Auto Parts, a seller of used Volkswagen and Audi Parts, improve their Magento eCommerce SEO. The project focused on optimizing a complex website with over 50K products, resulting in improved key metrics in Google Analytics and a 5-star rating from the client.

Read the case study

Amazon: Catering Afternoon Tea and Luncheon for Amazon

Pearl Lemon Catering successfully delivered two back-to-back corporate events for Amazon, combining a seated lunch service and a formal afternoon tea with full beverage coordination. The events were planned to maintain timing, service quality, and structure across both formats without breakdown.

60 Guests Served

Read the case study

Clad Home: Clad Home Drove $30,000 Sales in 90 Days via Pinterest Ads

Pearl Lemon helped Clad Home, a Los Angeles–based custom furniture retailer, generate $30,000+ in sales within 90 days using a combined Pinterest Ads + Pinterest organic strategy. This campaign achieved 6.21 million impressions and 123,000 engagements, demonstrating the power of Pinterest for high-ticket eCommerce.

$30,000+ Sales generated

Read the case study

The OAL Group: YouTube SEO

Pearl Lemon worked with The OAL Group, a UK-based business, to improve their YouTube and Google rankings for specific keywords. The focus was on YouTube SEO, aiming to enhance their visibility and performance.

top 3 positions Keyword ranking

Read the case study

Moxielash: Shopify SEO Cosmetics

This case study highlights the SEO success for a leader in the magnetic eyeliner and eyelashes space, significantly boosting their online presence and user engagement through organic methods. Pearl Lemon's SEO team achieved impressive growth in domain authority, user acquisition, and keyword rankings.

8 to 14 Domain Authority

Read the case study

Wolverhampton Self Storage: Local SEO

Pearl Lemon helped Wolverhampton Self Storage improve their local SEO, particularly for the keyword "self storage" in Wolverhampton and surrounding areas. The project focused on boosting their rankings on Google Maps and organic search results.

Read the case study

Voya VR: Facebook Ads

Pearl Lemon helped Voya VR, a PPC client, improve their Facebook Ads performance for a Kickstarter pre-launch. We successfully dropped their cost per lead significantly, allowing them to collect emails more efficiently.

$2.40 Previous Cost per Lead

Read the case study

Reign of Titans: How Reign of Titans Reached 500K Users with Global Marketing

Pearl Lemon partnered with Reign of Titans, a global online game, to launch and grow their player base across multiple high-demand markets including Brazil, India, Colombia, Argentina, USA, and UK. The campaign successfully scaled player registrations to 500,000+ users and improved retention and mobile-focused SEO within 6 months.

500K+ Estimated global users

Read the case study

PR Competition Realty: Real Estate SEO Toronto Firm Hits 4x Traffic, $120K Revenue

Pearl Lemon's tailored Real Estate SEO campaign helped PR Competition Realty, a Toronto-based investment real estate firm, achieve transformative results within eight months. The firm saw a 4x increase in organic traffic and generated $120,000+ in new investor revenue, shifting from a heavy reliance on paid ads to sustainable inbound visibility.

4x Increase in organic traffic

Read the case study

LeBell Cafe: LeBell Cafe

Pearl Lemon Catering supported LeBell Cafe from concept to launch, creating a community-led cafe operation in West Kensington. They focused on delivering a high-quality feel within a limited budget and establishing strong operating foundations.

Read the case study

Smolin Law: How Pearl Lemon Helped Smolin Law Achieve Organic Growth in 6 Months

Pearl Lemon helped Smolin Law, a U.S.-based criminal defense law firm, significantly increase its organic visibility in one of the most competitive SEO industries: local criminal law. Over six months, Pearl Lemon executed a full SEO strategy covering technical optimisation, link building, toxic backlink cleanup, on-page improvements, and local keyword optimisation.

26 → 31 Domain Rating increase

Read the case study

two digital agencies: Pearl Lemon How We Book Weekly Meetings with Senior Executives for Digital Agencies Using Targeted B2B Outreach

Pearl Lemon Leads successfully generated consistent, high-quality conversations for two digital agencies – a London-based growth agency and a Canadian agency raising $5M – through ultra-targeted automated outreach systems. This approach helps agencies connect directly with senior executives, filling their calendars with high-value calls that convert.

Read the case study

Irish R: LinkedIn Optimization for Facilities Management Founder

Pearl Lemon Leads transformed Irish R's LinkedIn presence from low-traction posts into a consistent lead generation and engagement engine. This involved optimizing his profile and content strategy to increase visibility, authority, and inbound leads.

15+ likes and 10+ comments Video posts engagement

Read the case study

Adam Hannah Groff: Building a Successful PPC Agency from the Ground Up

Pearl Lemon helped Adam Hannah Groff launch his freelance PPC agency by creating a clear, actionable inbound marketing and social media strategy. This plan aimed to establish an online presence, generate leads, and sustain long-term growth for his new business.

$20,000 Monthly billings (Pearl Lemon's internal SEO strategies)

Read the case study

SEO 196 Keyword Ranking Gains for a London Property Firm

Pearl Lemon achieved 196 net keyword ranking improvements in under three months for a London-based property management company, transforming underperforming keywords into page-one visibility. This focused local SEO strategy aimed to create stronger pathways for qualified lead generation and meaningful organic growth.

196 Net Keyword Ranking Improvements

Read the case study

SEO Wholesale Party Supplies Website Up 32 Ranks in 60 Days

Pearl Lemon's SEO team helped a wholesale party supplies company recover from severe technical issues and declining rankings. This led to a 32 position average improvement across core industry keywords within the first two months.

32 ranks average improvement across core industry keywords

Read the case study

Confidential: Email Marketing Increasing Sales for E-commerce Brand

Pearl Lemon Leads assisted a confidential millennial-focused eCommerce store in significantly improving customer engagement, brand consistency, and traffic to product pages. We achieved this through three personality-driven email campaigns per week, focusing on a fun, conversational, and relatable tone.

Read the case study

Ingram Micro: B2B Logistics Lead Generation for Ingram Micro Results

Pearl Lemon Leads partnered with Ingram Micro, one of the world’s largest logistics and supply-chain solutions providers, to run a fully-managed B2B lead generation campaign spanning the UK, France, and Spain. Using a coordinated mix of cold calling, LinkedIn outreach, and personalized email sequences, our team generated qualified expressions of interest from enterprise logistics contacts across Europe.

Read the case study

Jelly: Restaurant Cold Calling

Pearl Lemon Leads provided restaurant cold calling services for Jelly, an app that simplifies recipe costing for restaurants. The campaign aimed to secure more users for their app by booking demo calls with restaurant managers and chefs.

10,000 and 12,000 Total list to call from

Read the case study

UX Site: Local SEO UX Site Growth 200% for Chicago Business

Pearl Lemon helped UX Site, a Chicago-based UX design and web design agency, significantly improve its local rankings, site speed, technical SEO health, and overall user experience. This drove stronger business visibility and long-term growth, leading to a ~200% increase in local ranking visibility.

~200% increase in local ranking visibility

Read the case study

InnerStacks: SaaS Website Rebuild for InnerStacks by Pearl Lemon

Pearl Lemon transformed InnerStacks, a software development and SaaS engineering company, by rebuilding their entire content ecosystem and redesigning their UX/UI structure. This repositioned them from a white-label provider into a credible, trustworthy, and market-ready direct-to-client brand.

Read the case study

Jorge Choi: LinkedIn Optimization: $18K Proposals via Sales Navigator Strategy

Pearl Lemon Leads transformed LinkedIn into a reliable lead generation channel for clients by combining Profile Optimization, strategic content positioning, and LinkedIn Sales Navigator outreach. One client, Jorge Choi, received a qualified inbound lead within 24 hours of launching his optimized profile, and the strategy generated $18,000 in proposals within 3 months.

$18,000 Proposals generated

Read the case study

Tube Map: Pearl Lemon Tube Map App 2,300+ Downloads with Micro Budget

Pearl Lemon supported the launch of the Tube Map interactive London Tube mapping app, generating 2,300+ downloads using warm outreach, micro-budget ads, and lean launch tactics on under £50 spend. This achievement occurred despite internal technical limitations and a virtually non-existent marketing budget, proving early traction can be achieved before a product is fully polished.

2,300+ Total Downloads

Read the case study

Black Fog: SaaS SEO

Pearl Lemon helped Black Fog, a B2B cyber security management company, improve their SEO performance despite initial technical challenges and their unique analytics setup. The project led to significant improvements in keyword indexing and website traffic.

518 Important technical fixes identified

Read the case study

Rip It Up: Event Lead Generation 50+ Attendees for Rip It Up London

Pearl Lemon Leads helped Rip It Up, led by Lulu Laidlaw-Smith, drive 50+ real attendees to a live creative business event in London. This was achieved using a combination of LinkedIn outreach, cold email follow-ups, and end-to-end message handling to ensure a packed room of engaged creative professionals.

50+ Attendees

Read the case study

EXMAR: Website Copywriting for EXMAR Global Event Website Results

Pearl Lemon helped EXMAR, a global technology, maritime, and energy conference brand, overhaul their website copywriting and content strategy ahead of their flagship London event. This involved transforming dense, technical content into a compelling, conversion-driven narrative within just one week.

Read the case study

Jaeger-LeCoultre: Catering Jaeger Lecoultre

Pearl Lemon Catering delivered a high-end coffee service activation for Jaeger-LeCoultre during a 10-day luxury retail event. The service included trained baristas, brand integration, and controlled operations in a constrained space, exceeding initial expectations.

4,006 Cups of Coffee Served

Read the case study

Pearl Lemon SEO 45 to 197 Keywords in 2 Months Results

This case study details how a client saw rapid early-stage growth, expanding from 45 indexed keywords to 197 and boosting organic revenue by 25% within just two months. It highlights the impact of proper indexing, technical SEO, and structured link building in creating fast momentum.

45 to 197 Indexed Keywords

Read the case study

The European: Magazine SEO

Pearl Lemon helped The European, a magazine website, achieve significant organic traffic growth during their relaunch. The goal was to fix the technical structure of the site and increase organic traffic.

96% increase in organic traffic users

Read the case study

Uplers: B2B Lead Gen Qualified Leads for Uplers via Cold Calling

Pearl Lemon Leads generated 60+ qualified UK B2B leads in just four months for Uplers, a global outsourced recruitment and remote hiring platform. This was achieved through a structured cold calling campaign, delivering a consistent monthly pipeline of 15-20 high-quality recruitment leads.

60+ Qualified Leads Generated

Read the case study

OAL Group: OAL Group Winning YouTube & Google SEO Rankings Globally

Pearl Lemon helped OAL Group, an innovative UK-based food manufacturing and automation company, dramatically improve their visibility across both YouTube and Google video search for high-value engineering and food processing keywords. Within a short period, OAL experienced significant improvements in visibility, engagement, and keyword alignment.

Read the case study

design consultancy: Design Consultant SEO

Pearl Lemon worked with a design consultancy based in Berlin to improve their online visibility and make their unique Design Sprints approach known. This collaboration led to significant improvements in keyword rankings and overall organic performance.

24.4 Net improvement in average positions

Read the case study

Daily Booked Calls via LinkedIn Leads Gen

Pearl Lemon Leads showcases its proven LinkedIn lead generation system, demonstrating how profile optimization, personalized outreach, and smart automation generate consistent inbound leads and daily booked meetings for B2B clients.

400+ Profile views

Read the case study

Pearl Lemon Boba: Boba Shop

Pearl Lemon Catering developed Pearl Lemon Boba as a full retail and beverage operation from concept to opening. This included location, legal setup, menu development, staffing, and marketing, resulting in a functioning retail business built from the ground up.

£20,000 Budget Managed

Read the case study

Pearl Lemon Cafe: Pearl lemon Cafe Built From Scratch

Pearl Lemon Cafe was built from the ground up as a fully operational café intended to also serve as a foundation for future corporate catering and event delivery. This case study details the comprehensive approach to its creation, from location sourcing to live service execution.

11%+ Month-on-Month Growth

Read the case study

Pixel Field: SEO Pixel Field Ranked #1 for App Developers London UK

Pearl Lemon helped Pixel Field, a UK-based app development agency, rank #1 on Google UK for "App Developers London" within 5 months. This success also included massive growth in organic traffic, backlinks, and overall keyword visibility, despite a mid-campaign Google Core Update.

8 out of 15 Keywords ranking in Position #1

Read the case study

Inasia Pharma: How Pearl Lemon Ranked Inasia Pharma #1 on Google in 3 Months

Pearl Lemon transformed Inasia Pharma's online presence, taking them from zero visibility to ranking #1 on Google for core industry terms in just three months. This was achieved through focused keyword targeting, high-quality backlink building, and new SEO-optimized service pages for their GMP and GDP auditing services.

GDP Auditing Services #1 Ranking

Read the case study

UX 4Sight: UX Agency SEO

Pearl Lemon assisted UX 4Sight, a Chicago-based UX agency, with a local SEO project and website optimization. The collaboration stemmed from an Upwork pitch submission and involved enhancing their online presence and technical performance.

Read the case study

AJ Smart: YouTube SEO About Organic Views

Pearl Lemon partnered with AJ Smart to provide YouTube SEO services, focusing on optimizing video tags, descriptions, and social sharing. This collaboration aimed to improve their search visibility and overall audience engagement on YouTube.

2,500 extra minutes watched

Read the case study

True Influence: B2B ABM SEO Better Visibility and Lead Quality Growth

Pearl Lemon partnered with True Influence, a leading ABM and demand gen company, to enhance their SEO infrastructure and increase organic visibility over 12+ months. This involved resolving major technical SEO issues, expanding keyword coverage, and strengthening their long-term organic lead generation system.

Read the case study

Purr Traffic: Quora SEO

This case study details how Pearl Lemon utilized Quora to significantly boost traffic for a client and attract new business. The efforts focused on answering relevant questions to enhance visibility and lead generation.

361 Total Answers

Read the case study

Senior Guidance: Google Medic Update

Pearl Lemon assisted Senior Guidance, an SEO client providing resources for senior living options, after the Google Medic Update in 2018. This update significantly impacted their site, causing a 40% drop in organic results.

40% Drop in organic results

Read the case study

Sectors we have worked in

AI-powered customer support automation · App Development / Tech · B2B Marketing / Account-Based Marketing / Demand Generation · B2B service providers · Beauty and Salon · Beauty, Fashion, Lifestyle E-commerce · Cafe · Catering · Catering & Hospitality · Corporate · Corporate Event / Financial Services (implied from 'Wise') · Cosmetics · Creative / Events · Custom Furniture / eCommerce / Retail · Design Consultancy · Digital Marketing · Digital Marketing, Lead Generation, and SEO · Digital Marketing, PPC (Pay-Per-Click) Advertising · Disney Vacation Club (DVC) resale · EdTech / Graduate Recruitment / Internships · Energy Assessment · Executive Coaching / Performance Coaching · Facilities Management · Fine Art · Fintech · Food & Beverage · Food-Tech / Restaurant SaaS · Gaming / Esports / Web Marketing · HR Software / Applicant Tracking System Software Comparison · HR Tech / Compensation Management · Healthcare · High-End Audio Equipment Retail · Investment Services · Legal · Live Events · Local Services / E-Commerce · Logistics / Supply Chain / Reverse Logistics · Luxury Retail · Luxury spirits / E-commerce · Magazine · Major International Expos & Trade Shows · Mapping, GIS, Location Technology · Men’s Lifestyle, Watches, Gadgets, E-Commerce · Mobile Gaming · Mobile Gaming / App Marketing · Online Gaming · Outsourced Recruitment, Remote Hiring · Pay Per Lead / Digital Marketing · Pharmaceutical / Quality Assurance · Property Management · Property Management & Housing · Real Estate Investment & Property Development · Recruitment · Renewable Energy / Energy Assessment · Restaurant · Restaurant Technology · SEO, Digital Marketing · SaaS, software development, SaaS engineering · Service (Relationship Counseling) · Spirits · Squarespace Web Design / Creative Services · Storage · Technology Services / IT Support & Cybersecurity · Technology and Finance · Technology, Maritime, Energy · Television Network · Travel Tech / Apps / Navigation Tools · Travel and Tourism · UX Design / Web Design · UX agency · Wealth Management · Web Design · Web design, hospitality niche · Workplace Events · Yoga & Mindfulness Coaching · Youth Marketing / Creative Agency · automotive · cyber security · digital agencies · e-Commerce · eCommerce · ecommerce · facilities maintenance · finance · fintech · food manufacturing and automation · iOS & App Development · pharmaceutical · restaurant discount app · running coaching and biomechanics · senior living options · travel · wholesale party supplies

Start a conversation

Tell us where you want to grow

Send a short brief and we will point you to the Pearl Lemon division that owns your goal.

Deepak Shukla, Founder, Pearl Lemon Group

Written and reviewed by

Deepak ShuklaFounder, Pearl Lemon Group

Deepak Shukla founded Pearl Lemon Group and its family of niche growth companies. He works hands-on with clients across SEO, paid media and outbound.