Pearl Lemon helped Nerds Collective, a youth-focused marketing agency, double their search visibility and opportunity pipeline within 6 months. This resulted in a significant increase in Top 3 and Top 10 keyword rankings and higher monthly inbound inquiries.
+111%
growth in Top 10 keyword rankings
+120%
increase in Top 3 keyword positions
from 5 keywords → 11 keywords
Top 3 keywords
from 17 keywords → 36 keywords
Top 10 keywords
Nerds Collective needed more inbound leads, stronger keyword rankings, and a consistent SEO strategy to match their brand ambition. Before Pearl Lemon, their keyword visibility was limited, with only a handful of terms ranking in the Top 3 and a small cluster of Top 10 keywords, leading to low-volume inbound inquiries.
Pearl Lemon implemented a compound SEO strategy focused on data, content, and ongoing optimization. This included keyword mapping to identify high-intent terms, technical fixes like Core Web Vitals and internal linking, content expansion with supporting pages and blog strategy, and strategic link-building from reputable outlets. The strategy involved weekly rank tracking and adaptive adjustments.
In 6 months, Nerds Collective achieved +111% growth in Top 10 keyword rankings and a +120% increase in Top 3 keyword positions. Their total Top 10 keywords grew from 17 to 36, and Top 3 keywords grew from 5 to 11. This led to a steady increase in qualified inbound inquiries, more leads directly from Google, and higher-quality enquiries from brands.
How Nerds Collective Doubled Their Top 10 Keyword Rankings in 6 Months Client: Nerds CollectiveIndustry: Youth Marketing / Creative AgencyGoal: Increase keyword visibility, improve organic traffic, and generate more inbound inquiries.Timeline: 6 monthsOutcome:
Introduction: Marketing Agency SEO Success This case study breaks down how Pearl Lemon helped Nerds Collective a youth culture agency grow their Top 3 and Top 10 keyword rankings at an impressive pace, resulting in higher monthly inbound inquiries and stronger brand authority online.
In six months, Nerds Collective saw their keyword visibility double and their inquiry volume rise. With continued work, they are positioned to become the UK’s leading youth marketing agency in organic search.
Originally published by the delivering Pearl Lemon team at pearllemon.com/case-studies/nerds-collective-seo-keyword-growth/.
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Written and reviewed by
Deepak Shukla — Founder, Pearl Lemon Group
Deepak Shukla founded Pearl Lemon Group and its family of niche growth companies. He works hands-on with clients across SEO, paid media and outbound.
