Pearl Lemon Leads partnered with Ingram Micro, one of the world’s largest logistics and supply-chain solutions providers, to run a fully-managed B2B lead generation campaign spanning the UK, France, and Spain. Using a coordinated mix of cold calling, LinkedIn outreach, and personalized email sequences, our team generated qualified expressions of interest from enterprise logistics contacts across Europe.
Ingram Micro's offering is broad, technical, and high-value, making targeted B2B outreach essential. The challenge involved reaching logistics, warehousing, and supply-chain decision makers across three countries with varying languages and regional differences. The services are broad and technical, multiple solutions can apply to the same prospect, and decision-making groups are large, all complicating lead generation.
Pearl Lemon Leads employed a multi-channel outreach strategy combining cold calling, LinkedIn outreach, and personalized cold email sequences. This integrated approach, including cross-channel follow-ups, increased touchpoints and dramatically improved engagement. The team also adapted scripts and outreach angles for each country and industry segment, ensuring relevance and clarity across UK, France, and Spain.
The campaign delivered a steady flow of qualified expressions of interest, requests for more information, and cross-country leads (UK, France, Spain, and even Germany). Pearl Lemon successfully generated qualified enterprise leads weekly and provided consistent expressions of interest to Ingram Micro’s internal ALT team. The project also enhanced report structure after client feedback, making weekly summaries more actionable and easier to integrate into Ingram Micro’s internal workflows.
Originally published by the delivering Pearl Lemon team at pearllemonleads.com/case-studies/ingram-micro-logistics-lead-generation/.
Pearl Lemon / Piman successfully launched and optimized a TikTok Lead Generation campaign for a UK investment firm, achieving a significant reduction in Cost-Per-Lead (CPL) from £60 to £8 in just 26 days. This campaign generated 87 qualified leads and over 252,000 impressions using TikTok’s in-app lead forms.
£8 Cost-Per-Lead (CPL)
Read the case studyPearl Lemon Leads built high-converting landing pages for its internal lead generation system, achieving conversion rates between 25-37%. This strategy resulted in over 14,000 verified email opt-ins through consistent SEO-based traffic.
14,000+ Verified email opt-ins
Read the case studyPearl Lemon generated 8 qualified landlord and property manager leads for Piñata, a renter rewards and credit-building platform, and successfully booked appointments using a targeted Meta Ads campaign. The campaign exceeded key goals ahead of schedule.
8 qualified leads generated
Read the case studySend a short brief and we will point you to the Pearl Lemon division that owns your goal.
Written and reviewed by
Deepak Shukla — Founder, Pearl Lemon Group
Deepak Shukla founded Pearl Lemon Group and its family of niche growth companies. He works hands-on with clients across SEO, paid media and outbound.
