Pearl Lemon Leads conducted a high-volume cold calling campaign for LUN Energy, a UK-based renewable energy business, over 60 days. The campaign successfully booked 53 qualified appointments, consistently hitting the target of 4-5 appointments per week.
53
Qualified appointments booked
60 days
4–5
Average appointments per week
LUN Energy required a scalable method to consistently book 4-5 appointments per week with relevant decision-makers in the energy performance certification process. This niche target audience and the nature of cold calling demanded strong objection handling and a consistent approach.
Pearl Lemon Leads structured a high-volume cold calling campaign targeting energy assessors and surveyors. The approach included continuous script refinement based on real-time feedback loops from weekly performance sheets and objection analysis. Consistent communication via email and WhatsApp ensured the client was always updated.
The campaign delivered 53 qualified appointments for LUN Energy within 60 days, averaging ~4–5 appointments per week, meeting the exact target. Improved objection handling and refined messaging, guided by weekly reports, allowed the campaign to maintain consistent performance for two straight months.
Originally published by the delivering Pearl Lemon team at pearllemonleads.com/case-studies/lun-energy-cold-calling/.
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Written and reviewed by
Deepak Shukla — Founder, Pearl Lemon Group
Deepak Shukla founded Pearl Lemon Group and its family of niche growth companies. He works hands-on with clients across SEO, paid media and outbound.
