The Dark Side of Social Media Influencers And What You Should Use Instead

The Dark Side

Consumers are increasingly swayed by the opinions of those they admire or consider experts in a certain field. They seek reliable reviews, videos, and blog and social media posts from influential figures as they research companies, people, products, or services. Social media influencers are gaining traction all the time. A study by Olapic found that 31% of respondents had […]